Flower care

Finally, Valentine’s Day’s demand, sales and results did turn out to be very good, and for roses even excellent. Supplied quantities of all flowers and in particularly of roses, were not big at all. To the contrary, more of them could have been sold had they been available. No quality problems at all have been reported this year, neither in products originating from the Netherlands, nor in those imported from overseas supplying countries. Right after the Valentine’s Day the cut flower market did become calm and too quiet. The cause was the winter holidays, when many people go on winter sports, and the return of severe winter weather, with very low temperatures and loads of snow, even in the very southern parts of the country. It was a strong winter this year, for a very long period, until the end of February. Under such circumstances it is always difficult to move and sell fresh and perishable products. Remarkable was the continuous scarcity and availability of the daffodils. It seems that production in the producing countries is late, which can be explained by the dark and cold weather during the whole month of January. However, most probably all will arrive to the market just later. During the very last week of the month the market has still been very slow and street sales were almost impossible. On the other hand, flowers originating from the Netherlands were extremely expensive. This has, however a positive effect on the flowers that are directly imported from other overseas countries. These flowers are imported for prices that are negotiated for a longer period of time, and therefore they do not fluctuate that much. V